Norway: Food, Drugs, Healthcare, Life Sciences

The price level of medicinal products was a hot topic for the pharmaceutical sector in Europe in 2012, as the financial crisis made governments cut spending and slash prices on medicinal products.

Advertising of medicinal products is governed by the Act on Medicinal Products of 4th December 1992 and by the appurtenant Regulation on medicinal products of 18th December 2009. In addition to these rules, the Association of the Pharmaceutical Industry (LMI) has provided several codes of practice for its members.

When you lose in court, you may appeal the decision, or you may choose to just change the rules that made you lose.